Travel blogging for clients Cazenove and Loyd on Ethiopia
Image Credit: Cazenove + Loyd
All copy is reproduced here as it was supplied by Oliver Bennett to the client or publication.
The country is still best known in the UK for Live Aid – 27 years ago, astonishingly. But there’s so much more to the country than pain and poverty; although yes, visitors will encounter that aspect. Addis is Africa’s political capital, sophisticated as well as ramshackle, and this city of teeming blue taxis and large squares is worth a day or two of anyone’s time.
There is a destination about eight hours flight from the UK, which is like jumping headfirst into an Indiana Jones movie – all mysterious obelisks, plant-fronded palaces, tales of ancient dynasties and yes, a serious claim to be where humans originated. So, where is this magical place? Ethiopia. And the moment you land in Addis Ababa, and drive through suburbs into Africa’s most important hub, the weight of its history – not to mention the capital’s high altitude – starts to make you giddy.
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